
Sales Diary - FMCG - CPG
Category:Business Size:52.1 MB Version:271
Developer:Appobile Labs Rate:4.8 Update:May 13,2025

Smartest SFA, Sales Force Automation, Powered by AI
SalesDiary is an innovative, AI-driven mobile Sales Force Automation (SFA) system designed to streamline and enhance the field operations of businesses. By leveraging SalesDiary, companies can boost their field force efficiency by at least 30%, revolutionizing how they manage sales and distribution.
One of the standout features of SalesDiary is its ability to save up to 60% of the time typically spent on coordinating and planning daily and monthly routes. Our clients have reported a remarkable 50% increase in revenue within just three months of using the SalesDiary system. The integrated Business Intelligence (BI) tools enable businesses to pinpoint the most lucrative markets, ensuring their products are positioned optimally. SalesDiary has enabled leading brands to expand their product reach geographically by five times in just 12 months.
SalesDiary also includes a comprehensive Distributor Management System (DMS) within the app, allowing for seamless management of order deliveries, stock, payments, and outstanding balances. The DMS feature has proven instrumental in increasing order fulfillment rates by 60% and reducing payment collection delays by 45%.
Leveraging advanced machine learning, SalesDiary provides sales forecasting and smart recommendations based on historical data, which helps businesses plan their inventory more efficiently, reducing carrying costs by at least 20%. In the FMCG sector, where the industry average for out-of-stock rates is around 8%, our system has successfully lowered this to 5% within six months of implementation.
Additionally, SalesDiary offers real-time management of catalogues, schemes, and merchandising, ensuring that businesses can respond swiftly to market changes.
Key Module: Beat Plan
The Beat Plan, also known as the 'Permanent Journey Plan,' is a crucial feature of SalesDiary. It is a day-level route plan designed for field sales and marketing personnel to visit a number of stores at a pre-defined frequency. The Beat Plan outlines whom to visit, when to visit, and is tailored based on the company's priorities regarding store categories or segments. These visits can be for purposes such as sales order collection or visual merchandising.
Beat Plans are typically planned a month in advance to ensure consistency and that each store receives the necessary visits from company representatives.
Other Features of SalesDiary:
- Real-time access to retailer information at the point of need
- Functionality in both offline and online modes with smart data synchronization
- Enables the sales team to share activity, calendar, and workflow data
- Access to up-to-date product information via an e-catalog
- Retailer-specific pricing and product configuration
- Route historical sales analysis and analytics for continuous optimization
- GIS-based tracking and analytics of sales area coverage
- Tools for building market intelligence
- Approvals and workflow automation
- Big data analysis on historical data
Modules:
- Secondary Sales
- Distributor Management Systems
- Attendance Management
- Route Management
- Secondary Sales Target Planner
- Secondary Sales Order Management
- Returns Management
- Targeted Schemes Management
- Payments & Reconciliation
- Outstanding and Overdue Alerts
- Focus Product Development
- Complaint Management
- Shelf Analysis with Photo
- Planogram
- BTL Activity Management
- Digital Catalogue
- Opening and Closing Stock Updates
- MTD and DSR Reporting
- One-Click MRM (Monthly Review Meeting)
- Deviation Tracking on a Map with Analysis
- Customer Surveys
- Market Share and Shelf Share Analysis
- Customer-wise Price List Management
- Outlet Profiling and Classification
- Outlet History and Growth Indicators
- Product Placement Analysis
- Coverage Analysis
- KRA & KPI Tracker
- Zero Sales and Degrowth Analytics
- Real-time Dashboard
- Alerts on Supervisors' Mobile
- Primary Planner
- Primary Order Management
- Order Delivery Tracking
- Secondary Order Delivery Plan
- Order Fulfillment Reports
- Payment Collection
- Distributor Inventory Updates
- Primary Sales Return
- Outstanding Payments
- API Integration
- Distributor Outstanding
- Load In and Load Out
- Route Management
- On-Spot Billing with Mobile POS
- Van Tracking
- Real-time Van Inventory
- Real-time Cash and Credit Sales
- Outlet Level Discounting
- End of Day Van Sales Closing Summary
About Our Company
For more information, visit our website at http://www.salesdiary.in.




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