The Nintendo Switch 2 will introduce a pricing strategy that varies between Japan and the rest of the world, catering to different market dynamics. This new gaming console will be available in two distinct versions: a Japanese-language system, exclusive to Japan, and a Multi-Language System for global markets. The Japanese version is set to retail at approximately $330, while the Multi-Language System will be priced at $449.99, reflecting a significant price gap of over $100. This difference can be largely attributed to the current exchange rate, with the yen being weaker against the USD, which impacts tourist purchasing behavior in Japan.
For those living in Japan, there is the option to purchase the Multi-Language System version as well. However, the Japanese-language version will be exclusively available within Japan and can only be linked to Nintendo Accounts set to the Japan region. This version will support only the Japanese language and will be limited to software available on the Japanese Nintendo eShop.
Nintendo advises fans interested in using the Switch 2 in languages other than Japanese to opt for the Multi-Language System version. Further details about this version are slated to be announced on April 4.
Switch 2 Will Have 2 Language System Versions
Switch 2 Will Be Sold By Lottery At The My Nintendo Store
The acquisition of the Nintendo Switch 2 will be managed through a lottery system on the My Nintendo Store. Additionally, retailers and online shops across Japan will start accepting reservations or lottery entries from April 24, based on stock availability. To participate in the My Nintendo Store lottery, applicants must meet the following criteria:
- By February 28, 2025, have accumulated at least 50 hours of playtime on Nintendo Switch software, excluding demo and free software.
- At the time of application, possess a cumulative subscription of at least one year to Nintendo Switch Online and maintain an active subscription.
More information regarding the application process will be disclosed on the My Nintendo Store on April 4.